Creating Jay Harper's Facebook Page

Mike Masnic speaks about the importance of an artist connecting with fans. Social media is a good way to connect with like-minded people as well as spread the word, so, I created a Facebook page for Jay Harper. Through this, Jay Harper can post updates and other Facebook users can share his page to help build his fanbase, because, as Henry Jenkins states 'if it doesn't spread it's dead' signifying the importance of creating something which can easily spread.
     The cover photo for the page is the image from the front of the digipak as this will re-enforce the image and therefore encourage people to buy the album. It is also something that the target audience may recognise. Additionally, to create the profile picture, I edited a picture of Jay with his guitar to put it onto a wooden background. This was important because the guitar connotes that he is an organic indie artist as well as the use of the wood in the background.
     On the page, there is an 'about' tab which has a biography for Jay, details of his management and bookings as well as a link to the official website. The link to the website is very important because it encourages the audience to connect and interact with Jay using a different site which they can use to explore what he does in more detail as well as sign up for newsletters.