We have decided to change our font as we now feel that we have found a better one which is more inline with what we have seen used for indie artists like Tom Odell and George Ezra.
We decided to use it because it had a vintage appeal to it that would therefore connote authenticity and Jay's organic nature. It is also quite simple, something we realised was important after looking at fonts for similar artists. I also feel that this font is recognisable and stands out on all of our products and therefore can be used by the audience to easily link the products.
No comments:
Post a Comment