Wednesday, 1 July 2015

The Importance of Vevo and YouTube

YouTube and Vevo have become increasingly important in the exchange of music videos to the audience and are used by record companies to promote the artist and their video. The number of views a video has on these sites has become an unofficial worldwide popular music chart and labels use these numbers to promote the artist and interact with fans.

VEVO
Vevo has a partnership with Sony Music and Entertainment and Universal Music Group. The site hosts videos on YouTube and use adverts at the start of the video to produce an income. This is beneficial for the music companies as it helps to regulate the distribution of music videos and allows them to make money.
Vevo has apps for many different digital devices which allows access to the content on a mobile platform.

1 comment:

  1. Great content you have here, get the latest of music lyrics from Musicsloud

    ReplyDelete